Course Lessons
Lessons 1: Anyone Can Be An Entrepreneur!
Entrepreneurship is a way of looking at the world
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Lesson 3: Thinking Out of the Box
Being an entrepreneur means thinking creatively & being an innovator
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Lesson 5: Entrepreneurship Through the Ages
A quick look at the history of entrepreneurship
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Lesson 7: So Many Options
Comparing the different types of business you can start
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Lesson 9: Do I Really Need a Plan?
When is a business plan needed and an overview of the basic components
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Lesson 11: Business Plan- The Company Low Down
Description and Product
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Lesson 13: Business Plan- Getting Famous
Marketing Plan & Traction
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Lesson 15: Marketing- Eureka! Creating a Product that Sells Itself
Exploring the concept of product-market fit
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Lesson 17: Marketing- Tell Me a Story
Good marketing tells a story
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Lesson 19: Marketing- Selling Like Hotcakes
Understanding consumers and why people buy
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Lesson 21: Legal- Dotting Your I’s and Crossing Your T’s
Business ownership types, licensing and taxes
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Lesson 23: Legal- Doing the Right Thing
Ethics and temptations in business
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Lesson 25: Finances- Don’t Let the Well Run Dry
Cash flow, inventory, purchasing cycle & accounts receivable
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Lesson 27: Finances- Opening Curtain…Exit Stage Right
Investments & exit strategy
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Lesson 29: A Better Tomorrow Starts Today
Constantly improving your product
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Lesson 31: The Culture Makes the Job
Being intentional about creating a company culture you love
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Lesson 33: A Skill Worth Its Weight in Gold
The benefits of learning to code
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Lesson 35: Business That Makes an Impact
An introduction to social entrepreneurship
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Lesson 2: Work?! That Sounds Hard!
God’s gift of work
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Lesson 4: I’m Stuck…I Need Some Business Ideas
Learning to look for opportunities in the right places
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Lesson 6: Risk Leads to Reward
The pros and cons of entrepreneurship
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Lesson 8: Do You Have The Right Stuff?
Looking at all the skills required to run a business
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Lesson 10: Business Plan- What Drives Us
Executive Summary & Mission
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Lesson 12: Business Plan- What We’re Up Against
Market Research & Competitors
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Lesson 14: Business Plan- The Money Matters
Financials & Team
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Lesson 16: Marketing- Yikes! Advertising is Expensive!
Guerilla marketing strategies and using creativity to spread the word
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Lesson 18: Marketing- The Price is Right
Exploring pricing, discounts, sales & price strategies
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Lesson 20: Marketing: Adding Fuel to the Fire
Growth strategies and business expansion
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Lesson 22: Legal- The Paperwork That Broke the Camel’s Back
Hiring employees, independent contractors general human resources information
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Lesson 24: Finances- Financial Terms Crash Course
Understanding basic financial terms, profit & loss, and making financial projections
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Lesson 26: Finances- There’s More Than One Way to Slice a Bagel
Discussing different forms of monetization
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Lesson 28: Do You Measure Up?
Using metrics to evaluate progress & success
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Lesson 30: If At First You Don’t Succeed…
Perseverance & learning from failure (plus other traits successful entrepreneurs share)
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Lesson 32: Let’s Get Practical
Practical skills that will help you succeed in your business
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Lesson 34: Making the Sale
Tips for selling & negotiating
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Lesson 36: Q&A From the Students
Answering the questions YOU have asked
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